Uncover the gaps in your content marketing strategy to skyrocket your results.
If you’re encountering any of the following challenges, it might be time to add content audit services to your strategy:
You might have relied on a generic approach to content marketing in the past, reviewing strategies and results on an ad hoc basis. But without a full, detailed, and consistent strategy complete with content auditing, you could be losing out on revenue.
Without a clear picture of your content and its impact, you can’t predict key opportunities and areas for optimization.
You feel like your content marketing is unfocused — sometimes it even feels like a waste of time and investment.
You’re struggling to determine what types of content to create to engage your audience and maximize your content marketing ROI.
You’re not on track to hit your annual revenue goals.
Precise Digitech can help you leverage content audit services to combat these challenges and transform how your business connects with and influences its audience.
When we help you conduct a full, detailed content audit, some of the biggest lessons will come from your most successful content. Which pieces of content are bringing in the results you want? Which are actively guiding your visitors toward purchasing or finding out more? Once you understand why certain pieces of content are performing well, you can adjust your future content pieces to build upon that success and amplify it.
A content audit will give you a map of your website, showing you clearly which areas are functioning well and which areas are problematic, slow, off-putting, outdated, or clumsy. This map will help you make targeted improvements so your website can become a true representation of your brand.
In addition to evaluating your content’s effectiveness, a content audit will also take competitive analysis into account and expose areas where the competition is beating you. This way, you can strengthen your content marketing strategy, fill your content gaps, and win more business.
One of the biggest advantages a content audit can give you is the ability to recognize opportunities. Pinpoint the precise actions you could take now to carve out more conversions, more sign-ups, more demos, more traffic — whatever metrics are most valuable to your business today. An audit will also help you identify opportunities to adjust your digital marketing strategy to make sure it’s as effective as possible.
Building a Cohesive, Successful Content Strategy
You want to start seeing tangible, predictable results from your content marketing, but building a reliable strategy can be complex. You need a strategy-building process that is tailored to your business, takes into account your unique opportunities and challenges, and recognizes how those opportunities and challenges shift as the market evolves. This kind of strategy can only be achieved with a detailed, transparent audit of your existing content marketing efforts.
We understand the challenges of building an effective, robust content marketing strategy. We’ve been there. So Precise Digitech is uniquely equipped to come alongside you to navigate the complexities of content auditing together.
61% of the companies that are most successful with content marketing run content audits two or more times a year.
80% of companies that are very successful at content marketing have a documented content marketing strategy.
After updating existing content, 49% of marketers saw increased traffic and 53% saw greater engagement.
Tap Into Customized Digital Marketing to Amplify Your Results
Precise DigiTech mimics search engine crawlers so our digital marketing team can experience your site the way search engines do. It’s our secret weapon for discovering opportunities and predicting search results with unprecedented accuracy.
Based on your individual needs, we’ll create a plan to help you boost your content marketing results through content audit services.
The following components are key to a successful content audit strategy:
Connect with our digital marketing experts to get started on content audit services.
We specialize in a synergistic content & PR approach, offering a full range of content marketing services to cover any need you may have. We also offer a full suite of digital marketing services beyond your content and PR needs
Blog Content Writing
Case Study Writing
Content Audit Services
Content Marketing Services
Digital PR
Guest Posting & Outreach
Infographic Design
Press Release Writing
SEO Content Writing
White Paper Writing
Talk With the Content Audit Experts at Precise Digitech.